By Katherine Coble, APR, vice president

“So what has it been like, going back to Borshoff?” I’ve been asked the question a hundred times since I began my second stint at Borshoff on March 22. Every time, I grin and say, “In some ways, it’s like I never left, and in other ways, it’s a grand new adventure.”

In 2002, as a newlywed, a new stepmom and a new Hoosier, I had the great fortune of joining the team at Borshoff. The commitment to quality and the sense of teamwork made all my life changes so much easier.

Six years later with a ton of great experience in health care communications, I decided to try my hand in a corporate setting at a major health insurer, leading a team of internal communicators as we navigated through the historic health care reform debate and a rocky economy. It was an opportunity I had to take. While I have no regrets about my decision, I truly missed my Borshoff family, clients and the excitement that agency life provides.

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