Posts Tagged ‘indianapolis’

Just when I thought I was out…they pull me back in

Wednesday, August 25th, 2010

By Chad Mertz, account manager

I thought I had filled out my last timesheet. I thought the days of three client events happening simultaneously were in my past. I saw greener pastures with dancing bears, giggling children and double rainbows.

Let me explain. I began my career in an agency setting. Even before I graduated from Indiana University, I was working full time in the world of client acquisition and service. And don’t get me wrong—I loved it.

But after awhile, I felt the need to explore other avenues.

So when my wife and I moved to Cincinnati for her job, I decided that was the time to make a change. I met an amazingly talented and energetic woman who would eventually become my boss and introduce me to the truly fascinating world of museums.

After a wonderful stint at Cincinnati Museum Center, we moved back to Indiana where I signed on for a temporary gig at The Children’s Museum of Indianapolis. Both organizations are remarkable and I highly recommend a visit to either, regardless of your age.
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Love Freebies? Looking for ways to save energy and money?

Wednesday, August 18th, 2010

Join IPL for free lunch on the Circle and learn more about the Home Energy Inspector

By Bryana Schreiber, account associate

Borshoff client Indianapolis Power & Light Company (IPL) will serve 500 free lunches in front of the Emmis Communications building on Monument Circle in downtown Indianapolis starting at 11 a.m. Thursday, August 19.

IPL recently launched the Home Energy Inspector, an online energy audit tool that allows visitors to answer simple questions about their home and receive customized tips on how to save on utility bills.

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Super big sports reputation in Indy

Friday, August 6th, 2010

By Bob Schultz, APR, senior account director

Congratulations Indianapolis for scoring – once again – a huge sporting event that is sure to draw thousands of visitors and millions of dollars to our hometown. Just yesterday, the newly expanded Big Ten Conference leadership called an audible and handed off the hosting rights for its inaugural Big Ten football championship to Indianapolis in 2011.

No doubt, the passionate and talented leadership of the Indiana Sports Corporation and the ever-professional staff of the much-acclaimed Lucas Oil Stadium will run with the proverbial football in the same cadence that has proven success with other recent high-profile events, such as the Big Ten and NCAA basketball tournaments here.

How did this happen? And just as critical – why is this important?  All answers point to the word, “reputation.”

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We’re going to Monument Circle today. Are you?

Friday, July 30th, 2010

By Holly Havener, CPS, executive administrator

Here’s why you should…

Today marks the sixth annual Ronald McDonald House of Indiana Pop Tab Drop. Staff and volunteers from the House are convening until 2 p.m. at Monument Circle to collect pop tabs.

The effort raises money to benefit families with seriously ill or injured children who are staying at Riley Hospital. This is the second year Borshoff has participated in the Pop Tab Drop.

Pop tabs seem small, but they make a huge impact. The dollars raised by recycling the tabs total between $50,000 and $70,000 annually. That covers the cost of three rooms at Ronald McDonald House of Indiana for an entire year and helps countless families of sick kids.

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I want to be a clinical psychologist, says a “strong, smart, bold” Girls Inc. girl

Wednesday, July 28th, 2010

By Susan Matthews, principal

Today I had the pleasure of attending the 2010 “Making Herstory” Touchstone Awards, the annual Girls Inc. luncheon.

Congratulations are due to the four outstanding women who are this year’s Touchstone Honorees: Juana O. Watson, Ed.D., founder of Friends of Hidalgo and Badges Without Borders; Fay H. Williams J.D., attorney, private practice; the honorable Becky Skillman, Lt. Governor, State of Indiana – and our own Myra Borshoff Cook, founding principal of Borshoff.

Before the ceremony, Myra took a few minutes to chat with one of the terrific young girls who participate in Girls Inc. programming. Hear what Myra learned from Makala, who wants to be a clinical psychologist when she grows up.

B. Green! Becoming part of the Borshoff family

Thursday, July 8th, 2010

By Bryana Green, account associatebryana

They say your 20s are the years of many crossroads. I’ve found this to be true, and exciting!

This is a BIG summer for me. I just started a new job here at Borshoff, moved to Greenfield and soon I’ll be married! 16 days and counting…I can’t wait!

There are a lot of changes occurring in my life, and though they each carry a certain level of stress – I couldn’t be happier. I feel like I’ve met my match in more ways than one – I’ve found my soul mate in my soon-to-be hubby and joined the incredible team at Borshoff, an agency that shares many of my personal values.

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Opportunity Indianapolis

Tuesday, June 22nd, 2010

By Steve Beard, creative directoropportunity_indianapolis

Last week I attended Opportunity Indianapolis, presented by the Lacy Leadership Association. Opportunity Indianapolis is a leadership program designed to give participants an exclusive, behind-the-scenes exploration of our city and significant community issues. I learned almost as much about my city in two days as I have in the 20 years I’ve lived here.

One of the community issues that had a lasting impact on me was the focus on education—we need to make it a number one priority in our city and that needs to happen right now. Mass transit is another issue that the city of Indianapolis needs to solve to serve its growing population and be considered a vibrant city of the future.

The overall message of Opportunity Indianapolis is to get involved. We all need to identify issues we are passionate about and let our voices be heard. Last week got me energized about making a difference in my city, and it also made me realize that I have a lot of work to do.

Borshoff goes the distance…13.1 miles to be exact

Thursday, May 6th, 2010

By Kassie Mills, account associate
mini_v2
Runners, joggers and walkers alike from the Borshoff team will courageously tackle the 13.1-mile 500 Festival Mini-Marathon this Saturday. As part of the Borshoff Wellness Initiative, a program started in 2009 to encourage healthy lifestyles among our employees, we supported our colleagues with a carb-loading luncheon and pep rally today.

Following recommendations from the experts, we loaded up on carbohydrates with a variety of pastas. According to the Mayo Clinic, carb loading helps maximize energy storage and boost athletic performance, and athletes should increase their carb intake to 70 percent of their daily calories three to four days before a high-intensity, high-endurance event. (Employees not participating in the Mini will simply use the extra carbs to more energetically support their coworkers.)

During the luncheon, we cheered on our mini-marathoners with a short pep rally involving cheering and…well, eating.

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Dancing with Dawgs

Monday, April 5th, 2010

By Bob Schultz, APR, senior account director

“Who let the dogs out? (woof, woof, woof, woof…)” As my Borshoff colleagues and I stepped away from the Butler University National Championship Game Pep Rally on Monument Circle here in Indianapolis today, the familiar and singable Baha Men’s tune was blaring from the loudspeakers. No doubt about it – B.U. mania has hit epic proportions leading into tonight’s 2010 NCAA Men’s Basketball Championship game at Lucas Oil Stadium.

ButlerPepRally

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Finally – the Final Four!

Tuesday, March 30th, 2010

By Bob Schultz, APR, senior account director

“Man – you’ve got a cool job!” said my son yesterday morning – as I was on my way to Lucas Oil Stadium to help coordinate the Final Four kick-off press conference with Mayor Ballard, NCAA brass and local civic leaders. “Just doing my job, Owen,” I said back – grinning inside because I knew what was ahead for this week; and partially wincing, because I knew what was ahead for this week.

There’s no doubt that I’m thrilled to be assisting the NCAA with local, grassroots marketing and publicity around all the fan events surrounding collegiate basketball’s showcase weekend – and with yesterday’s press conference, the good times have started to roll here in Indianapolis.

FinalFour
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