Myra Borshoff Cook

Myra.jpgMyra Borshoff Cook, APR, Fellow PRSA

Founding Principal

The oft-quoted media maven, Myra Borshoff Cook has stepped in front of TV cameras as spokesperson for the owner of the world champion Indianapolis Colts and numerous other organizations. A 36-year communications veteran, Myra founded the agency more than 25 years ago and is one of its five principals.

Some people joke that you never want to be seen talking with Myra, as she is best known for her crisis work. Others know this means you’re in the best hands. Because of her strategic counsel, she is definitely one to turn to when help is needed.

Myra also gives back to the community as an executive committee member for the Greater Indianapolis Chamber of Commerce, president of the Indianapolis Press Club Foundation, and board member for the Greater Indianapolis Progress Committee and Phoenix Theatre. Myra is an accredited member of the Public Relations Society of America (PRSA), sharing her wisdom on how to chart the sometimes murky waters of communications. She is the only woman in Indiana to be named a Fellow PRSA.


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